How to Extract B2B Leads from Google Maps (2026 Guide)
Step-by-step guide to extracting business leads from Google Maps using MapsLeads. Learn how to find, filter, and export local business data.
Google Maps: 12 Million+ Local Leads Nobody Is Exploiting
Most salespeople think about Google Maps as a navigation app. The smartest prospectors see something completely different: the largest database of verified local businesses on earth, with over 12 million business listings in France alone and hundreds of millions worldwide.
Each listing is a pre-qualified lead. The business exists. It is open. It has a phone number, often an address, a rating, and a category. Nobody had to build that database — Google has been building it for 20 years, and it is yours to use right now.
The best part? Local prospecting is the easiest place to start. Your city, your region — businesses you can call today, visit tomorrow. No need to target the whole country on day one. Start with 50 plumbers in Lyon or 100 restaurants in Bordeaux and you already have more actionable leads than most sales teams generate in a month.
Why Manual Lead Sourcing from Google Maps Is Holding You Back
If you have ever spent an afternoon scrolling through Google Maps, copying business names, phone numbers, and addresses into a spreadsheet one by one, you already know the pain. Manual lead extraction is tedious, error-prone, and simply does not scale. For sales teams and agencies that need hundreds or thousands of qualified B2B contacts, it becomes a serious bottleneck.
The challenge is getting that data out in a structured, usable format — instantly, at scale, without wasting hours of manual effort.
That is exactly the problem MapsLeads was built to solve.
What Is MapsLeads?
MapsLeads is a web-based platform that lets you extract business leads directly from Google Maps data. Instead of copying information by hand or relying on fragile browser extensions, you run a search through a clean interface and get structured, exportable results in seconds.
There are no browser plugins to install, no scripts to maintain, and no risk of getting your Google account flagged. MapsLeads handles the data extraction through official APIs and delivers results you can trust.
Step-by-Step: Extracting Leads with MapsLeads
Step 1 -- Define Your Search
Start by entering two things: the business type you are looking for (for example, "plumber," "restaurant," or "marketing agency") and the location (a city, neighborhood, or address with a radius). You can also set a result limit to control how many leads you want.
Step 2 -- Choose Your Data Modules
MapsLeads uses a modular system so you only pay for the data you actually need. The three available modules are:
- Contact Pro (2 credits per lead) -- Business name, address, phone number, website, GPS coordinates, and opening hours.
- Reputation (2 credits per lead) -- Star rating, review count, and individual review content.
- Photos (3 credits per lead) -- Business photos with attributions.
Select one, two, or all three depending on your use case. If you just need phone numbers and addresses for cold outreach, Contact Pro alone is enough. If you want to find poorly reviewed competitors for a pitch, add Reputation.
Step 3 -- Preview Before You Pay
Before spending any credits, MapsLeads shows you an estimate of how many results are available and what the extraction will cost. You can also see data availability percentages for phone numbers, websites, and ratings. No surprises.
Step 4 -- Extract and Review
Hit extract and MapsLeads fetches the data. Results appear in a sortable, filterable table. Each lead includes a data quality score and a lead score so you can quickly identify the most promising contacts.
Step 5 -- Apply Filters
Narrow down your results using built-in filters:
- Minimum star rating
- Minimum number of reviews
- Must have a phone number
- Must have a website
These filters help you skip low-quality leads and focus on businesses that match your ideal customer profile.
Step 6 -- Export to CSV
When you are satisfied with your list, export everything to a CSV file with one click. The export is ready to import into your CRM, email outreach tool, or spreadsheet.
The Fair-Play Guarantee
One thing that sets MapsLeads apart is the Fair-Play Guarantee. If the extracted data is incomplete -- for example, if a significant percentage of leads are missing phone numbers in a Contact Pro extraction -- MapsLeads automatically refunds a portion of your credits. The refund is graduated based on how much data is missing, so you never pay full price for partial results.
Who Is This For?
MapsLeads is built for anyone who needs local business data at scale:
- Sales teams building prospect lists for outreach campaigns
- Marketing agencies sourcing leads for their clients
- Local service providers looking for businesses to partner with
- Market researchers analyzing business density and competition in specific areas
Start Local: The Fastest Path to Your First 100 Leads
If you are new to Google Maps prospecting, here is the single most effective way to begin: pick one city and one business category.
For example: "dentists in Marseille." There are likely 150–400 dentists listed. In three minutes with MapsLeads you have all of them, with phone numbers, addresses, websites, ratings. You can start calling this afternoon.
This is fundamentally different from buying a lead list or running LinkedIn outreach. Those require you to trust someone else's data. With Google Maps, you are working from the same verified source your prospects use to attract customers. The data is live, structured, and hyper-local.
The 3-step local launch:
- Pick your city + business category (start specific — "Italian restaurants in Nantes," not "all restaurants in France")
- Extract with MapsLeads — 200 credits gets you 200 leads with contact data and ratings
- Filter for the best leads (minimum 3.5 stars, has phone number) and start outreach today
Once you see the results from one city, expanding to the next is a 30-second search.
Get Started for Free
MapsLeads gives every new account 20 free credits on signup — no credit card required, no subscription to cancel. That is enough to extract your first batch of local leads and see the quality for yourself.
With 12 million+ businesses on Google Maps in France alone, the leads are already there. The only question is how fast you want to reach them.